The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Life Story Agency: BBH LONDON / London Client: Banardos Category: Public Service / Television - Single
Reunion Agency: Campbell Ewald Advertising / Warren Client: The Ad Council and the National Fatherhood Initiative Category: Public Service / Television - Single
SMOTHNESS Agency: Forsman & Bodenfors / Gothenburg Client: IQ Category: Public Service / Television - Single
Smutley Agency: Goodby Silverstein & Partners / San Francisco Client: AIDES Category: Public Service / Television - Single
The Share Experiment Agency: SHACKLETON / MADRID Client: Action Against Hunger (Spain) Category: Public Service / Television - Single
P&G Special Olympics - What I See Agency: Wieden + Kennedy, Portland / Portland Client: Procter & Gamble Category: Public Service / Television - Single

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